Usability and User Experience Evaluation Methods

Usability and User Experience Evaluation Methods

Regina Bernhaupt (ruwido, User Experience Research, Austria)
DOI: 10.4018/978-1-60566-260-2.ch013
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Usability and user experience are two important factors in the development of mass-customizable personalized products. A broad range of evaluation methods is available to improve products during an user-centered development process. This chapter gives an overview on these methods and how to apply them to achieve easy-to-use, efficient and effective personalized products that are additionally fun to use. A case study on the development of a new interaction technique for interactive TV helps to understand how to set up a mix of evaluation methods to cope with some of the limitations of current usability and user experience evaluation methods. The chapter concludes with some guidelines of how to change organizations to focus on usability and user experience.
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Usability Evaluation Methods

Usability evaluation is a set of methods used in the area of human-computer interaction to increase the efficiency, effectiveness and user satisfaction when interacting with any form of computer or more general any form of information and communication technologies. The document ISO 9241-11 18 Guidance on Usability (ISO, 2008) specifies usability as: “The extent to which a product can be used by specified users to achieve specified goals with effectiveness, efficiency and satisfaction in a specified context of use.” A major issue for products and services being mass customized is the overall utility of such systems or products. The area of usability evaluation today can be summarized as all forms of methods that can help to understand how to improve the usability of a system, to investigate usability problems in all kinds of usage contexts, or even to understand the long-term usage of a product in the field to inform new generations of the product.

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