MLA
Ganassali, Stéphane,et al. "Verbal and Pictorial Representations of Beverage Consumption Patterns: The Wall of Pictures Protocol." Consumption Culture in Europe: Insight into the Beverage Industry, edited by Carmen R. Santos, et al., IGI Global, 2013, pp. 116-165. https://doi.org/10.4018/978-1-4666-2857-1.ch004
APA
Ganassali, S., Moscarola, J., Mestrallet, A. S., Buber, R., Laaksonen, P., Hellén, K., Grunert, K., Rosendahl, J., Zucchella, A., Cerchiello, P., Hagen, B., Wiedmann, K. P., Behrens, S., Hennigs, N., & Kenyon, A. (2013). Verbal and Pictorial Representations of Beverage Consumption Patterns: The Wall of Pictures Protocol. In C. Santos, S. Ganassali, F. Casarin, P. Laaksonen, & H. Kaufmann (Ed.), Consumption Culture in Europe: Insight into the Beverage Industry (pp. 116-165). IGI Global. https://doi.org/10.4018/978-1-4666-2857-1.ch004
Chicago
Ganassali, Stéphane and Jean Moscarola, Anne Sophie Mestrallet, Renate Buber, Pirjo Laaksonen, Katarina Hellén, Klaus Grunert, Jacob Rosendahl, Antonella Zucchella, Paola Cerchiello, Birgit Hagen, Klaus Peter Wiedmann, Stefan Behrens, Nadine Hennigs, and Alexandra Kenyon. "Verbal and Pictorial Representations of Beverage Consumption Patterns: The Wall of Pictures Protocol." In Consumption Culture in Europe: Insight into the Beverage Industry. edited by Santos, Carmen R. and Stéphane Ganassali, Francesco Casarin, Pirjo Laaksonen, and Hans-Ruediger Kaufmann, 116-165. Hershey, PA: IGI Global, 2013. https://doi.org/10.4018/978-1-4666-2857-1.ch004
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