MLA
Prasad, A.V. Krishna, and Varaprasad Rao M. "Web Analytics for Web Site Quality Improvement." Design Solutions for Improving Website Quality and Effectiveness, edited by G. Sreedhar, IGI Global, 2016, pp. 276-294. https://doi.org/10.4018/978-1-4666-9764-5.ch011
APA
Prasad, A. K. & M, V. R. (2016). Web Analytics for Web Site Quality Improvement. In G. Sreedhar (Ed.), Design Solutions for Improving Website Quality and Effectiveness (pp. 276-294). IGI Global. https://doi.org/10.4018/978-1-4666-9764-5.ch011
Chicago
Prasad, A.V. Krishna, and Varaprasad Rao M. "Web Analytics for Web Site Quality Improvement." In Design Solutions for Improving Website Quality and Effectiveness, edited by G. Sreedhar, 276-294. Hershey, PA: IGI Global, 2016. https://doi.org/10.4018/978-1-4666-9764-5.ch011
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