When Technology Becomes Popular: A Multimedia, Shared Production for the Information Age

When Technology Becomes Popular: A Multimedia, Shared Production for the Information Age

DOI: 10.4018/978-1-5225-3770-0.ch002

Abstract

The story of mass technology begins in the Seventies of last century, when computers and video devices became “personal” and began to spread in homes. It is not only a matter of industrial production and market, as many “inventions” came from the base, common people, young students, cultural communities, sometimes driving the innovation beyond and even against the plans of the big companies. To know the story is also a way to become aware that anyone of us, possibly together, can do much more than what we generally expect, and also that “technology” is not an endless list of possibilities at our disposal more and more but, if we do not take part actively with our suggestion and choices, there is the tangible risk to waste in the swirl of market a great part of it.

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