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Below please find a list of definitions for the term that
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What is Analytic Hierarch Process (AHP)

Chapter 31

Encyclopedia of E-Commerce Development, Implementation, and Management

A method to derive ratio scales from paired comparisons.

Published in Chapter:

Creation of an Instrument to Measure Website Effectiveness Using the Analytic Hierarchy Process (AHP)

Ron Cheek (University of Louisiana Lafayette, USA), Martha L. Sale (Texas A&M University – Kingsville, USA), and Colleen Schwarz (University of Louisiana Lafayette, USA)

Source Title: Encyclopedia of E-Commerce Development, Implementation, and Management

Copyright: © 2016 |Pages: 12

DOI: 10.4018/978-1-4666-9787-4.ch031

Full Text Chapter Download: US $37.50 Add to Cart

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