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What is Animal Abolitionism

Chapter 6
Handbook of Research on Social Marketing and Its Influence on Animal Origin Food Product Consumption
Animal rights advocacy opposing the use or property of animals under any circumstances.
Published in Chapter:
It's the Speciesism, Stupid!: Animal Abolitionism, Environmentalism, and the Mass Media
Paula Brügger (Santa Catarina Federal University, Brazil)
Copyright: © 2018 |Pages: 12
DOI: 10.4018/978-1-5225-4757-0.ch006
Abstract
In a time of intense instrumentalization of life, nature becomes a mere factory from which natural resources are withdrawn. This system is causing immense social, ethical and environmental impacts, and livestock raising is at the core of these problems. The concept of speciesism – a prejudice concerning nonhuman animals, analogous to racism and sexism – is paramount in this realm. This chapter analyses the role of the mass media in perpetuating speciesist values and the urgent need for a paradigm shift. A genuine concern about the future of the planet and nonhuman animals involves questioning our speciesism and our narrow instrumental and economic paradigms.
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