What is Architectural Landmark

This chapter questions the traditional approach to preservation as it was historically undertaken. It is based on the approach followed by Rem Koolhaas and his Office OMA-AMO, in the exhibition “Cronocaos,” at the 12th Edition of Venice Biennale (2010). The authors will show how globalization has had a homogenizing impact on the concept of preservation. There is an unequivocal need to find a new system to mediate between preservation and development. OMA proposes to focus on “what to erase” and not “what to keep,” avoiding pre-existing assumptions and working with a “tabula rasa beneath the thinning crust of our civilization.”