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What is Business Development

Handbook of Research on Ethics, Entrepreneurship, and Governance in Higher Education
To promote and improve SMEs by using consultancies, market research, and financial support.
Published in Chapter:
University Social Responsibility and Its Effects on the Promotion of Entrepreneurship and Growth: Small and Medium Enterprises in Chile
Alejandro Vega-Muñoz (Autonomous University of Chile, Chile), Claudia Martínez-Villanueva (University of Chile, Chile), and Guido Salazar-Sepúlveda (The Catholic University of the Most Holy Conception of the Virgin Mary, Chile)
DOI: 10.4018/978-1-5225-5837-8.ch015
Abstract
From a descriptive-functional paradigm, this study explores how universities contribute to the promotion of entrepreneurship and the growth of small and medium enterprises in Chile. This fact constitutes the first approximation to the phenomenon of installing a national network of business development centers driven by the Technical Cooperation Service (SERCOTEC, for its acronym in Spanish), a private law corporation and a body dependent on the Ministry of Economy, Development, and Tourism of Chile. The study uses a qualitative methodology of phenomenological order, and it concludes as of diverse experiences about the achievements evidenced by a group of sixteen business owners advised by these centers from different locations of Chile.
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Bailey and Peak and Sorensen on Management and Planning
A standalone construct and a critical business function to enable the market-oriented business developer to conceive, craft and implement superior business plans ( Sorensen, 2012 ).
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Strategic Tools for Business Research and Analysis
An approach that uses continuous improvement as the strategic development approach advocated by Sorensen (2004) AU115: The in-text citation "Sorensen (2004)" is not in the reference list. Please correct the citation, add the reference to the list, or delete the citation. .
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Rose-Patisserie and Coffee House: Business Development Alternatives
Involves activities and processes to create, implement and expand growth opportunities within and between organizations.
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Digital University-SME Interaction for Business Development
Initiative to raise competitiveness of a firm through refining or advancing its offerings or business processes.
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