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What is Business Social Media

Chapter 666
Encyclopedia of Information Science and Technology, Third Edition
The application of social media for marketing purposes or any form of business integration is considered as business social media.
Published in Chapter:
Social Media Development, Usage, Challenges, and Opportunities
Samaneh Beheshti-Kashi (University of Bremen, Germany) and Baharak Makki (University of Agder, Norway)
Copyright: © 2015 |Pages: 8
DOI: 10.4018/978-1-4666-5888-2.ch666
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