What is Cognitive Modeling

This chapter discusses the idea that using computational cognitive models in usability testing has many benefits over the traditional approaches. It argues that computational cognitive models, anchored in the concept of cognitive architecture, offer an integrated approach to interactive behaviour emerging from the use of mobile phones. A cognitive architecture is a theoretical framework containing a set of relatively independent core constraints that are constant across time and tasks. It constrains models built within the cognitive theories based on the architectures, preventing proliferation of implausible theories. This proliferation, on the other hand, is typical of the traditional approaches to usability testing. In this chapter the benefits of using the model-based approach based on a cognitive architecture in usability testing will be discussed, with a special emphasis on mobile phone interfaces.