What is CRM

1.

Any initiative or process designed to assist an organization in optimizing interactions with customers via one or more touch points. Learn more in: IT Evaluation Practices in Electronic Customer Relationship Management (eCRM)

2.

Client relationship management. Learn more in: An Applied Mathematical Model for Business Transformation and Enterprise Architecture: The Applied Case Study (ACS)

3.

Customer relationship management is a technology to manage your company's relationships with customers and potential customers. Learn more in: The Importance of Customer Loyalty With Corporate Governance in the Telecommunication Sector: A Case of the Telecommunication Sector

4.

A customer-oriented strategy with two-dimensional conceptualization (formulation and relational marketing philosophy) and a four-dimensional operation (application of best practices, organizational and human resources, CRM processes, CRM technology). Learn more in: The Adoption of a CRM Strategy Based on the Six-Dimensional Model: A Case Study

5.

Customer Relationship Management: Customer relationship management (CRM) is a business strategy designed to reduce costs and increase profitability by strengthening customer loyalty. Learn more in: Retail Supply Chain Management Trends: Past, Present and Future

6.

Greenberg (2003) defined CRM as a philosophy and a business strategy supported by a system and technology designed to improve human interactions in a business environment. It is an operational, transactional approach to customer management focusing around the customer facing departments, sales, marketing and customer service. Learn more in: Social Customer Relationship Management

7.

Customer relationship management is oriented on contact with customers. Such information systems collect and process customer data (contacts, business processes, and achieved revenues). Learn more in: Modern Information Technology for Suitable Development in Small Business with Links to Agile Methodology and Swarm Intelligence

8.

Customer relationship Management – A technology solution for managing customers and establishing long-term relationship for companies. Learn more in: Business and Technology Trends in Social CRM

9.

Any initiative or process designed to assist an organization in optimizing interactions with customers via one or more touch points. Learn more in: Investigating Factors Affecting Adoption of eCRM in the Australian Service Industry

10.

Customer Relationship Management, IT system which manages customer relations, used at sale, marketing, customer service and contacts center. Learn more in: Organizations Operating in Real Time (Real-Time Enterprise) and the Role of IT as a Tool Supporting Their Management Systems

11.

Customer relationship management. Learn more in: Automation of Marketing Processes and the Discovery of Knowledge for CRM

12.

It is also known as customer relationship management. It is about developing a strategy or model that uses a combination of methodologies, computer programs, and Internet capabilities to build good relationships with library users. Learn more in: Customer Relationship Management as an Imperative for Academic Libraries: A Conceptual Model-121 E-Agent Framework

13.

Practices, strategies, and technologies that companies use to manage customer interactions throughout the customer life cycle. Learn more in: Website Quality, Perceived Flow, Trust, and Commitment: Developing a Customer Relationship Management Model

14.

Means Customer Relationship Management. Learn more in: Local E-Government in Brazil: Poor Interaction and Local Politics as Usual

15.

Customer relationship management. Learn more in: Digital Marketing and Service Industry: Digital Marketing in the Banking Industry

16.

A customer-oriented strategy with two-dimensional conceptualization (formulation and relational marketing philosophy) and a four-dimensional operation (application of best practices, organizational and human resources, CRM processes, CRM technology). Learn more in: Critical Success Factors in a Six Dimensional Model CRM Strategy

17.

Client relationship management. Learn more in: An Applied Mathematical Model for Business Transformation and Enterprise Architecture: The Research Development Project Concept (RDPC)

18.

Customer relationship management (CRM) is usually visible as a hard and fast rule for philosophies, techniques, systems, and technologies that help corporations to manage their customers' exchanges and relationships ( Greenberg, 2010a ). Learn more in: Role of Media Agencies to Implement Social Customer Relationship Management Among Malaysian Organisations

19.

Customer Relationship management refers to the process of building relationships with customers to enhance customer loyalty. Includes all Customer Acquisition processes and all Customer Retention processes. Learn more in: Louis Vuitton: Using Digital Presence for Brand Repositioning and CRM

20.

Customer Relationship Management. Learn more in: Innovative Call Center Applications Focused on Financial Marketing in the Turkish Banking Sector

21.

Customer Relationship Management (CRM). An approach that helps businesses improve existing customer relationships and acquire new customers faster. Learn more in: Surviving COVID-19 Crisis by New Business Models: A Case Study of the Indian Restaurant Industry

22.

CRM (Customer Relationship Management) is both a business approach and a management tool concerned with the generation and maintenance of long-lasting relationships between the firm and its customers by increasing knowledge about customers and establishing two-way cooperative relationships between the firm and its customers. Learn more in: E-CRM: A Key Issue in Today's Competitive Environment