What is Dark Cultural Heritage

Dark tourism is a special type of tourism, which involves visits to tourist attractions and destinations that are associated with death, suffering, disasters and tragedies venues. Reasons and motives for the visit are varied such as curiosity, learning, memory, horror, survival guilt, nostalgia and empathy. Dark tourism in Slovenia is very poorly developed comparing to the world. Therefore the paper proposes a typology of dark tourism heritage in the world and in Slovenia. The research based on in-depth analysis of literature and fieldwork give a variety of new opportunities based on storytelling for development future dark tourism products in Slovenia with emphasis on the design of dark and innovative thematic trail in connection with witchcraft.