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What is Domain Name Squatting

Chapter 533
Encyclopedia of Information Science and Technology, Third Edition
Registering a trademark, an organization’s name, or person’s name as a domain name with the intention to profit from traffic to an unrelated web site or by reselling the domain name back to the person or organization.
Published in Chapter:
Marketing Vulnerabilities in an Age of Online Commerce
Robert S. Owen (Texas A&M University, USA)
Copyright: © 2015 |Pages: 9
DOI: 10.4018/978-1-4666-5888-2.ch533
Full Text Chapter Download: US $37.50 Add to Cart
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Chapter 401
Marketing Vulnerabilities in an Age of Online Commerce
Registering a trademark, an organization’s name, or person’s name as a domain name with the intention to profit from traffic to an unrelated Web site or by reselling the domain name back to the person or organization.
Published in Chapter: Marketing Vulnerabilities in an Age of Online Commerce; From: Encyclopedia of Information Science and Technology, Second Edition
Full Text Chapter Download: US $37.50 Add to Cart
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