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What is Dot-Com Retailer

Encyclopedia of E-Commerce Development, Implementation, and Management
A firm that does most of its business on the Internet. The term also describes Internet start-ups from the 1990s having venture capital funding and launched with very thin business plans.
Published in Chapter:
Must Online Retailers Constantly Innovate and Experiment to Survive and Prosper?
Nils Magne Larsen (UiT - The Arctic University of Norway, Norway) and Tor Korneliussen (Nord University, Norway)
DOI: 10.4018/978-1-4666-9787-4.ch044
Full Text Chapter Download: US $37.50 Add to Cart
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