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What is Dramatic Irony

Chapter 23
Handbook of Research on Narrative Advertising
It is possible to explain the dramatic irony, the irony of which irony is passive according to the irony, and the ironic and the third person outside the victim, the irony, which the audience sees from the irony the irony.
Published in Chapter:
The Irony as a Narrative Advertising Strategy
Nursel Bolat (Ondokuz Mayıs University, Turkey)
Copyright: © 2019 |Pages: 11
DOI: 10.4018/978-1-5225-9790-2.ch023
Abstract
The irony is considered to be the exact opposite of what is said. Under the serious image of what is said, the opposite discourse is aimed at attracting action to the point of contradiction. The irony is an indirect transfer of what is meant by mimic, gesture and intonation with a critical approach. In addition to its intensive use in Ironic literature and philosophy, it has a narrative feature which is also preferred by the advertising sector. The use of intellectuals in society against the contradiction of the thought of the irony actually requires instant intelligence and body language experience.
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