What is Driver

The main purpose of this chapter is to comprehensively examine the role of managers' personal values for their innovativeness. Personal values are considered as key drivers of managers' innovativeness. Schwartz value theory is used for determining the role of personal values and various dimensions of values for managers' innovative working and behavior – innovativeness. In the center of our discussion is a theoretical address of the link between personal values – as defined by Schwartz value theory and the typical characteristics of manager's innovativeness. The role of values and their dimensions are discussed in the context of managerial innovative working and behavior; we assign the importance of values and dimensions for innovative managerial working and behavior. Implications outline several most significant values, their role for managerial innovativeness, and provide a fertile ground for future empirical examination of the association between managers' personal values and their innovativeness.