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What is E-market places

Chapter 35
Encyclopedia of E-Business Development and Management in the Global Economy
Is an electronic exchange where sellers and buyers communicate to conduct business over the Internet.
Published in Chapter:
E-Commerce Business Models: Part 2
Khaled Ahmed Nagaty (The British University in Egypt, Egypt)
Copyright: © 2010 |Pages: 11
DOI: 10.4018/978-1-61520-611-7.ch035
Abstract
In this article the author explained some of the common artificial intelligence techniques used in e-commerce web sites and how these techniques are implemented in auctions, intermediaries and e-marketplaces to increase customer’s satisfaction, minimize the look up time, reduce costs and improve the usability of e-commerce Web sites so that visitors can quickly access the required information or perform required transactions without being overwhelmed or confused with the large amount of data.
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