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What is Emotional Mapping (or Bio Mapping)

Virtual and Augmented Reality in Education, Art, and Museums
It is a methodology for visualizing people’s reaction to the external world ( Nold, 2009 ). It is a methodology and tool to get the participants involved in the experience. It does not indicate the socio-political or morphological characteristics of a location, but the way citizens or students emotionally interact with it.
Published in Chapter:
Role of Emotions in Interactive Museums: How Art and Virtual Reality Affect Emotions
Giuliana Guazzaroni (Università Politecnica delle Marche, Italy)
Copyright: © 2020 |Pages: 20
DOI: 10.4018/978-1-7998-1796-3.ch010
Virtual reality (VR), augmented reality (AR), and artificial intelligence (AI) are increasingly being used by educational institutions and museums worldwide. Visitors of museums and art galleries may live different layers of reality while enjoying works of art augmented with immersive VR. Research points out that this possibility may strongly affect human emotions. Digital technologies may allow forms of hybridization between flesh and technological objects within virtual or real spaces. They are interactive processes that may contribute to the redefinition of the relationship between identity and technology, between technology and body (Mainardi, 2013). Interactive museums and art galleries are real environments amplified, through information systems, which allow a shift between reality, and electronically manipulated immersive experiences. VR is emotionally engaging and a VR scenario may enhance emotional experience (Diemer et al., 2015) or induce an emotional change (Wu et al., 2016). The main purpose of this chapter is to verify how art and VR affect emotions.
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