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What is Engagement Platform

Customer Satisfaction and Sustainability Initiatives in the Fourth Industrial Revolution
Is an offline (i.e., temporary shops) or online platform (i.e., open innovation platform) in which interactions among individuals happen. This is one of the pillars of the value co-creation approach.
Published in Chapter:
Achieving Environmental Sustainability Through Industry 4.0 Tools: The Case of the “Symbiosis” Digital Platform
Barbara Aquilani (University of Tuscia, Italy), Michela Piccarozzi (University of Tuscia, Italy), Cecilia Silvestri (University of Tuscia, Italy), and Corrado Gatti (Sapienza University of Rome, Italy)
DOI: 10.4018/978-1-7998-1419-1.ch003
Abstract
Almost all firms are involved in challenges linked to Industry 4.0 that represent a new logic for business models focused on innovation, technology, and sustainability. In this domain, the support and integration of digital innovations is assuming ever greater importance and a key role is played by the so-called “industrial symbiosis.” Looking more in depth at industrial symbiosis literature, which practically developed within the engineering domain, it is clear that most of its particular traits can also be found in management literature when referring to value co-creation, especially in the business to business domain. Given the above, the aim of this work is twofold: to analyze the role of Industry 4.0 digital platforms as a tool for the development of environmental sustainability and to understand how Industry 4.0 as a whole can support the achievement of environmental sustainability goals. The only Italian case will be used to validate the proposed theoretical framework.
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