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What is Financial Business Models

Chapter 6

Encyclopedia of E-Commerce Development, Implementation, and Management

Two of the most common financial business models used by digital dating sites are the advertising model and the subscription based model. Under the advertising model, the site is free to use as revenue is earned from online advertising and the sale of user’s personal data. Under the subscription based model, sites generally charge users a monthly fee.

Published in Chapter:

Online Dating: A Need for Regulation Regardless of Business Model

Margaret Jackson (RMIT University, Australia), Marita Shelly (RMIT University, Australia), and Mohini Singh (RMIT University, Australia)

Source Title: Encyclopedia of E-Commerce Development, Implementation, and Management

DOI: 10.4018/978-1-4666-9787-4.ch006

Full Text Chapter Download: US $37.50 Add to Cart

What is Financial Business Models

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