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What is Grey MOORA

Handbook of Research on Applied AI for International Business and Marketing Applications
This method is the combination of grey numbers and the MOORA method.
Published in Chapter:
Evaluation of LPI Values of Transition Economies Countries With a Grey MCDM Model
Alptekin Ulutaş (Sivas Cumhuriyet University, Turkey) and Çağatay Karaköy (Sivas Cumhuriyet University, Turkey)
DOI: 10.4018/978-1-7998-5077-9.ch024
Abstract
This study has three objectives. First, there are many publications in the literature on the countries of transition economies. However, there are few publications in the literature on the logistics performance of countries of transition economies. This study analyses the logistics performance of countries of transition economies to fill this research gap. Second, only a few studies on LPI considered the period in calculating LPI values. This study considers the period in LPI calculation by using grey MCDM methods to fill this research gap. Third, this study proposes a new integrated grey MCDM model consisting of grey SWARA and grey MOORA. Both grey methods are more practical compared to other grey methods. Both methods were preferred in this study as they have simpler and less processing steps than other grey MCDM methods. According to the results of grey SWARA, the most important criterion is determined as “Infrastructure” (I) criterion. According to the results of grey MOORA, the country with the best logistics performance has been identified as “Serbia.”
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