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What is Memories

Chapter 9
Handbook of Research on Resident and Tourist Perspectives on Travel Destinations
A mental impression retained from an experience.
Published in Chapter:
Experience Economy Domains in Tourism: Extending the Knowledge and Understanding of Experiences
Nelson de Matos (School for Management, Hospitality and Tourism (ESGHT) and Research Centre for Tourism, Sustainability, and Well-Being (CinTurs), University of Algarve, Portugal), Julio Mendes (Faculty of Economics and Research Centre for Tourism, Sustainability, and Well-Being (CinTurs), University of Algarve, Portugal), and Manuela Guerreiro (Faculty of Economics and Research Centre for Tourism, Sustainability, and Well-Being (CinTurs), University of Algarve, Portugal)
Copyright: © 2020 |Pages: 16
DOI: 10.4018/978-1-7998-3156-3.ch009
Abstract
The experience economy captivated the attention of academia and industry managers regarding how to engage and create memorable experiences for customers. The extensive literature developments in recent decades reinforced the need for a timely review of how the main concepts of the experiential marketing construct apply to the tourism industry. This study presents a narrative literature review to provide an overview in an attempt to find common ground, identify potential gaps, and provide suggestions for academia and tourism managers. The chapter provides value by discussing the key topics within marketing and tourism.
Full Text Chapter Download: US $37.50 Add to Cart
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Chapter 20
Gamifying Cultural Heritage. Education, Tourism Development, and Territory Promotion: Two Italian Examples
Video game conceived within the Abruzzi regional project LAB8, which aim was to revitalize and promote the 11 municipalities in the province of L’Aquila strongly affected by the 2009 destructive earthquake.
Published in Chapter: Gamifying Cultural Heritage. Education, Tourism Development, and Territory Promotion: Two Italian Examples; From: Handbook of Research on Cross-Disciplinary Uses of Gamification in Organizations
Full Text Chapter Download: US $37.50 Add to Cart
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