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What is Mobility as a Service

Implications of Mobility as a Service (MaaS) in Urban and Rural Environments: Emerging Research and Opportunities
A concept that integrates different transport services, such as public transport, sharing services and taxi. Services are offered on a one-stop-shop principle utilizing digitalization and including e.g. multimodal route planning and mobile ticketing and payment. Additional services may also be included, such as freight.
Published in Chapter:
Public-Private-People Partnership Networks and Stakeholder Roles Within MaaS Ecosystems
Jenni Eckhardt (VTT Technical Research Centre of Finland Ltd., Finland), Aki Aapaoja (VTT Technical Research Centre of Finland Ltd., Finland), and Harri Haapasalo (University of Oulu, Finland)
DOI: 10.4018/978-1-7998-1614-0.ch002
Abstract
Mobility as a service (MaaS) is an emerging concept offering integrated mobility services. Combining different transport modes and services, as well as collaboration of stakeholders, are prerequisites for viable and attractive MaaS services. MaaS is expected to increase the sustainability and efficiency of transport. Public-private-people partnership (PPPP) networks are seen as a potential solution to meet these expectations, especially in rural areas. The purpose here is to present a PPPP network for MaaS, which integrates market-based mobility services and subsidized transportation. The chapter also describes the roles and responsibilities of primary and secondary MaaS stakeholders at different levels, including authority, service provider, MaaS operator, and user levels.
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