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What is Multigroup Comparison

Chapter 161
Encyclopedia of E-Commerce Development, Implementation, and Management
The comparison of group-specific effects between different population groups considering a categorical moderator variable which affects the direction and/or strength of the relation between an independent or predictor variable and a dependent or criterion variable.
Published in Chapter:
The Effect of Income Level on E-Commerce Adoption: A Multigroup Analysis
Ángel F. Agudo-Peregrina (Universidad Politécnica de Madrid, Spain), Ángel Hernández-García (Universidad Politécnica de Madrid, Spain), and Emiliano Acquila-Natale (Universidad Politécnica de Madrid, Spain)
Copyright: © 2016 |Pages: 17
DOI: 10.4018/978-1-4666-9787-4.ch161
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