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What is Unit of Analysis

Handbook of Research on Assessment Technologies, Methods, and Applications in Higher Education
“One of the most important ideas in a research project is the unit of analysis. The unit of analysis is the major entity that you are analyzing in your study. For instance, any of the following could be a unit of analysis in a study”(Retrieved on 11/01/08 from• Individuals• Groups• Artifacts (books, photos, newspapers)• Geographical units (town, census tract, state)• Social interactions (dyadic relations, divorces, arrests)
Published in Chapter:
A Neglected Necessity in Liberal Arts Assessment: The Student as the Unit of Analysis
Daniel F. Chambliss (Hamilton College, USA)
DOI: 10.4018/978-1-60566-667-9.ch018
This chapter describes how the trend favoring assessment initiatives of a system-wide scope such as program review and collegiate learning assessment (CLA) tends to overlook the specific, highly concrete learning experiences of individual students in the liberal arts. These individual cases offer a rich source of data for assessment. The insights that can be derived from a rigorous analysis of such individual experience can tell educators much about learning outcomes, teaching quality, and curricular effectiveness. It is in this regard that this chapter argues for the student as the unit of analysis in assessment initiatives.
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More Results
Unit of Analysis in Digitally-Enabled Electronic Procurement Research: A Literature Analysis
Treated as a “thing” or “phenomenon” or “subject of research interest” that is being discussed.
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Considering the Source: Sampling and Data Collection in a Mixed Methods Study
The unit of data used in the data analysis (e.g., individual, organization).
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Methodological Considerations for Quantitative Content Analysis of Online Interactions
smallest parts that the content of interactions (text) can be divided for analysis based on syntactic features (linguistic features like paragraph) or semantic features (meaning of the text).
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Gender and Racial Stereotypes in Popular Video Games
The basic unit that is being analyzed in the study.
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