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What is Neuro-Organizational Behavior

Handbook of Research on Information Architecture and Management in Modern Organizations
A field of study which studies the impact of brain structures on human behavior in organizations. The neuro-organizational behavior (neuro-OB) may also be seen as the application of neuroeconomics and social cognitive neuro science to the workplace.
Published in Chapter:
Allocation of Information and Technology Professionals According to Brain Structures
Fernando Paulo Belfo (Institute of Accounting and Administration of Coimbra, Portugal)
DOI: 10.4018/978-1-4666-8637-3.ch015
Abstract
Profiles of employees must be properly analyzed and combined for a better organizational benefit. If each employee profile is understood, the organization is in a better position to assign each one an adequate role, optimizing individuals efforts and consequently, benefiting global organizational performance. Professionals of Information and technology (IT) normally are a heterogeneous team, where different competences are needed and where different profiles cohabite. The management of these teams may be improved by the lenses of neuro-organizational behavior. By understanding individual brain profiles it is possible to better allocate each one into the right function. This is a way how to efficiently orchestrate an IT team. Each professional can better contribute to the team if allocated to appropriate tasks. It is like a musician in an orchestra with all other different musicians. Each musician contribution to global music interpretation will run better, if each one plays the right instrument.
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