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What is Ranks Models

Chapter 28
Encyclopedia of E-Commerce Development, Implementation, and Management
A type of models of technology diffusion that emphasizes that the benefits from technological adoption vary across firms depending on their characteristics.
Published in Chapter:
The Two Sides of E-Commerce, Selling and Buying: An Empirical Analysis at Firm-Level
Leïla Peltier Ben Aoun (STATEC, Luxembourg) and María Rosalía Vicente (University of Oviedo, Spain)
Copyright: © 2016 |Pages: 10
DOI: 10.4018/978-1-4666-9787-4.ch028
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