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What is Reading Runaway Ban (Reading-only Prohibition)

Handbook of Research on Mobile Multimedia, Second Edition
Phenomenon showing the mental gap between old and new generations of social networking service (SNS) users. It is a controversy about whether it is common sense for an SNS user to leave another user’s page without writing any comments after reading it. Those who are relatively new to SNS insist that writing comments is common sense, and old SNS users think differently—it is up to a user whether to write comments.
Published in Chapter:
Mobile SNS from the Perspective of Human Self-Extension
Roman Y. Shtykh (Waseda University, Japan), Qun Jin (Waseda University, Japan), Shunichi Nakadate (Waseda University, Japan), Norihiro Kandou (Waseda University, Japan), Takeshi Hayata (Waseda University, Japan), and Jianhua Ma (Hosei University, Japan)
Copyright: © 2009 |Pages: 14
DOI: 10.4018/978-1-60566-046-2.ch048
Abstract
Mobile social networking services (MoSNS) are a yet unexplored environment for human networked socialization. By introducing the concept of self-extension in this chapter, we emphasize the necessity for a human participant to materialize his or her daily pursuits that are partially realized through virtual communication and interaction. We argue that mobile social networking services potentially best fit each participant’s self-extension desire as compared to personal-computer-based ones by describing and analyzing the state of the art of mobile social networking services in Japan and discussing mobile SNS peculiarities to support our view. Further, we envision the emerging of new mobile multimedia with the evolution of mobile SNS and discuss challenges and issues that have to be addressed in order to realize a mobile social networking breakthrough.
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