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What is Service as Software

Chapter 26
Handbook of Research on Managing and Influencing Consumer Behavior
A cloud based approach to the provision of software applications. These products may be very small i.e. providing software functionality for a larger system but may also be a catalogue of small applications that the end user chooses to satisfy their needs or wishes at any one time.
Published in Chapter:
Consumer Information Systems as Services: A Case Study of the IPTV Providers
Tuure Tuunanen (University of Jyväskylä, Finland), Lesley Gardner (University of Auckland, Finland), and Martin Bastek (DEVK, Germany)
Copyright: © 2015 |Pages: 19
DOI: 10.4018/978-1-4666-6547-7.ch026
Abstract
Consumer Information Systems (CIS) are a new type of Information System that provides services to consumers, such as Internet-based television, instead of addressing users in traditional organizational settings. Services typically involve a trade-off between achieving high service productivity and quality. The use of service mass customization to successfully address these issues of both productivity and quality in a service context is proposed. The authors suggest that the development of Consumer Information Systems as Services (CISaS) may achieve such service mass customization. This chapter presents a conceptual framework and investigates how it applies to an emerging field of Internet Protocol Television (IPTV)/Internet TV systems.
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