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What is Social Media Tools

Encyclopedia of Information Science and Technology, Fifth Edition
Have become large-scale factories with unpaid labor for information sharing. The accuracy of this information also appears questionable, with about 83.09 million accounts assumed to be fake.
Published in Chapter:
A Utility Theory of Privacy and Information Sharing
Julia Puaschunder (The New School, USA)
Copyright: © 2021 |Pages: 21
DOI: 10.4018/978-1-7998-3479-3.ch031
Abstract
Today enormous data storage capacities and computational power in the e-big data era have created unforeseen opportunities for big data hoarding corporations to reap hidden benefits from individuals' information sharing, which occurs bit by bit in small tranches over time. Behavioral economics describes human decision-making fallibility over time but has—to this day—not covered the problem of individuals' decisions to share information about themselves in tranches on social media and big data administrators being able to reap a benefit from putting data together over time and reflecting the individual's information in relation to big data of others.
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Customer Satisfaction on Social Media Marketing in Malaysian Hospitality Industry
The types of platforms or applications that are used to social commitment, path interaction, swiftness of feedback and erecting of connection.
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The Use of Social Media to Facilitate Real-Time eLearning
These are social networking sites and applications such Facebook, Whatsapp, Instagram, Short Messages Service (SMS), Twitter, Google docs, blogs, YouTube among others.
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Social Media Strategies for Small and Medium Scale Enterprise in the Klang Valley Region of Malaysia
Online platforms that provide improved communication and collaboration between the firm and its stakeholders (e.g., customers, suppliers, business partners). ( Wamba & Carter, 2014 ).
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Investigating the Dynamics of Trust in Social Capital on Social Media Platforms
This term is used interchangeable with social media platform, where people can communicate and interact with each other to maintain and/or development relationship of different nature.
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The Influence of Social Media Management on Firms' Competitiveness
The different typologies of social media applications constituting the social media mix.
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