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What is Social Shopping

Chapter 169
Encyclopedia of E-Commerce Development, Implementation, and Management
A way to combine product/service sales with consumer participation in a social network environment with a synergistic relationship between social networks, consumers, and local merchants.
Published in Chapter:
Theoretical Perspectives on Social Shopping
In Lee (Western Illinois University, USA)
Copyright: © 2016 |Pages: 9
DOI: 10.4018/978-1-4666-9787-4.ch169
Full Text Chapter Download: US $37.50 Add to Cart
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Chapter 13
Challenges and Opportunities for the Social Commerce: The MO Case
Social shopping allows people to share the act of shopping online together.
Published in Chapter: Challenges and Opportunities for the Social Commerce: The MO Case; From: Management and Marketing for Improved Retail Competitiveness and Performance
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Chapter 249
Social Commerce Using Social Network and E-Commerce
A natural extension of our everyday behaviors, where people go shopping with friends.
Published in Chapter: Social Commerce Using Social Network and E-Commerce; From: Encyclopedia of Information Science and Technology, Fourth Edition
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Chapter 228
Social Commerce Using Social Network and E-Commerce
A natural extension of our everyday behaviors, where people go shopping with friends.
Published in Chapter: Social Commerce Using Social Network and E-Commerce; From: Encyclopedia of Information Science and Technology, Third Edition
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Chapter 40
Do User-Generated Social Shopping Website Features Contribute to Website Aims?
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Chapter 23
Interactive Customer Retention Management for Mobile Commerce
For Social Shopping user build social networks to purchase goods. This application is based on group dynamics where large groups of users recommend products or buy together.
Published in Chapter: Interactive Customer Retention Management for Mobile Commerce; From: Handbook of Research on Mobile Marketing Management
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Chapter 61
Social Commerce Design
Consumer behaviour activities involving customers interaction with others through online interpersonal communication in the process of shopping for fashion products.
Published in Chapter: Social Commerce Design; From: Encyclopedia of E-Commerce Development, Implementation, and Management
Full Text Chapter Download: US $37.50 Add to Cart
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