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What is Socially Responsible Behavior

CSR and Socially Responsible Investing Strategies in Transitioning and Emerging Economies
Voluntary demonstration of social and ecological issues’ inclusion into business operations of a company and its interaction with stakeholders. It presumes both systematic and episodic activities and projects. In the study it is used as a synonym for “social responsibility of business”, since authors take into account the dynamic nature of both. Socially responsible behavior goes beyond the norms and requirements set by authorities and/or the community. Its voluntary nature is important (voluntary contribution and/or initiatives).
Published in Chapter:
Motivation for Responsible Behavior Among Russian SMEs
Bela Bataeva (Finance University Under the Government of Russian Federation, Russia), Liudmila Cheglakova (National Research University Higher School of Economics, Russia), and Olga Melitonyan (National Research University Higher School of Economics, Russia)
DOI: 10.4018/978-1-7998-2193-9.ch008
Abstract
This chapter focuses on identifying motivation for socially responsible behavior in small and medium enterprises (SMEs) in Russia. It also investigates the attitudes of owners and executives of Russian SMEs toward the concepts of business ethics and social responsibility of business. A research set the background of this chapter, including the gathering of primary data through 57 focused interviews. Results of a critical analysis conclude that top managers and owners of Russian SMEs do not thoroughly understand these concepts. However, it also shows that they do not neglect them. Research findings point to a growing level of adherence to the principles of business ethics and responsible behavior. There is strong evidence showing motivation for following principles of ethical and responsible behavior. In addition to an understanding of legal requirements, company owners and top managers are finding that positive relationships between firms and stakeholders are crucial for sustainable performance.
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