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What is Business Core

Encyclopedia of E-Commerce Development, Implementation, and Management
One of the four EBBSC perspectives that focuses on long term and short term decision making in the dynamic, competitive, and compressed business cycles of the global e-era with the primary objective being profit maximization.
Published in Chapter:
Strategic E-Business Management through a Balanced Scored Card Approach
Fen Wang (Central Washington University, USA), Mahesh S. Raisinghani (Texas Woman's University, USA), Manuel Mora (Autonomous University of Aguascalientes, México), and Xinbao Wang (Washington State Department of Enterprise Services, USA)
DOI: 10.4018/978-1-4666-9787-4.ch027
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