Search the World's Largest Database of Information Science & Technology Terms & Definitions
InfInfoScipedia LogoScipedia
A Free Service of IGI Global Publishing House
Below please find a list of definitions for the term that
you selected from multiple scholarly research resources.

What is Theory of Planned Behavior (TPB)

Chapter 3
Business Transformations in the Era of Digitalization
A theory developed by Ajzen (1991) who posits that the human behavior is planned and determined by a set of factors linked to perceptions and motivations.
Published in Chapter:
Study of Intentions to Use Cloud CRM Within Saudi SMEs: Integrating TAM and TPB Frameworks
Karim Mezghani (Al Imam Mohammad Ibn Saud Islamic University, Saudi Arabia & University of Sfax, Tunisia) and Mohammed AbdulAziz Almansour (Al Imam Mohammad Ibn Saud Islamic University, Saudi Arabia)
Copyright: © 2019 |Pages: 18
DOI: 10.4018/978-1-5225-7262-6.ch003
Abstract
This chapter attempts to study the intentions to use cloud-based CRM applications through a combination between a Technology Acceptance Model (TAM) and a Theory of Planned Behavior (TPB). To test the different links identified in the research model, a research questionnaire was prepared and sent to marketing managers within Saudi SMEs in Saudi Arabia. A total of 41 useful questionnaires were collected. The authors opted to the structural equation modeling (SEM) using the Partial Least Squares (PLS) to analyze data. The tests are prepared with XLstat software since it integrates both factor analysis and PLS modules. Among the main statistical analyses, the authors conclude that the TPB-TAM is suitable to study cloud CRM. From a managerial perspective, the authors expect that cloud CRM is perceived with good impression and that this new technology should be implemented strongly and gradually in SMEs to improve the quality of services provided to customers and organizations.
Full Text Chapter Download: US $37.50 Add to Cart
More Results
Chapter 8
Grocery E-Commerce Transformation
A psychological theory that links beliefs and behavior. It suggests that human action is guided by three kinds of considerations: behavioral beliefs, normative beliefs, and control beliefs.
Published in Chapter: Grocery E-Commerce Transformation; From: Influences of Social Media on Consumer Decision-Making Processes in the Food and Grocery Industry
Full Text Chapter Download: US $37.50 Add to Cart
Chapter 9
An Investigation of Entrepreneurial Intention Among University Students Using the Theory of Planned Behavior and Parents' Occupation
Full Text Chapter Download: US $37.50 Add to Cart
Chapter 59
An Exploratory Study on the User Adoption of Central Cyber Government Office of the Hong Kong Government
Theory of Planned Behavior (TPB) reflects the relationship between Behavioral Intention (BI) and Behavior (as dependent constructs) with Attitude Towards Act or Behavior (AB), Subjective Norm (SN) and Perceived Behavioral Control (Ajzen, 1991).
Published in Chapter: An Exploratory Study on the User Adoption of Central Cyber Government Office of the Hong Kong Government; From: Encyclopedia of E-Business Development and Management in the Global Economy
Full Text Chapter Download: US $37.50 Add to Cart
Chapter 15
Sport and Wellness Technology to Promote Physical Activity of Teenagers: An Intervention Study
The theory states that intention toward attitude, subject norms, and perceived behavioral control, together shape an individual's behavioral intentions and behaviors.
Published in Chapter: Sport and Wellness Technology to Promote Physical Activity of Teenagers: An Intervention Study; From: Optimizing Health Monitoring Systems With Wireless Technology
Full Text Chapter Download: US $37.50 Add to Cart
Chapter 124
User Adoption of Government-to-Employee Portal of Hong Kong Government
Theory of Planned Behavior (TPB) reflects the relationship between Behavioral Intention (BI) and Behavior (as dependent constructs) with the Attitude Towards Act or Behavior (AB), Subjective Norm (SN) and Perceived Behavioral Control ( Ajzen, 1991 AU98: The citation "Ajzen, 1991" matches multiple references. Please add letters (e.g. "Smith 2000a"), or additional authors to the citation, to uniquely match references and citations. ).
Published in Chapter: User Adoption of Government-to-Employee Portal of Hong Kong Government; From: Encyclopedia of E-Commerce Development, Implementation, and Management
Full Text Chapter Download: US $37.50 Add to Cart
Chapter 15
The Technology Acceptance Model and Other User Acceptance Theories
A theory which extends the theory of reasoned action to include users who do not have complete control over the use of an innovation. A variable of perceived behavioral control is added to the TRA.
Published in Chapter: The Technology Acceptance Model and Other User Acceptance Theories; From: Handbook of Research on Contemporary Theoretical Models in Information Systems
Full Text Chapter Download: US $37.50 Add to Cart
Chapter 255
Gender and Computer Anxiety
Defines relationships among beliefs, attitude toward a behavior, subjective norm, perceived behavioral control, behavioral intention, and behavior. The theory has been widely applied across a range of disciplines such as marketing, consumer and leisure behavior, medicine, and information technology. When applied in technology adoption and usage contexts, TPB explains an individual’s adoption of new technologies ( Ajzen, 1991 ).
Published in Chapter: Gender and Computer Anxiety; From: Encyclopedia of Information Science and Technology, Second Edition
Full Text Chapter Download: US $37.50 Add to Cart
Chapter 85
Trends of Factors and Theories in Health Information Systems Acceptance: 2002 – 2014 Review
TPB constitutes the basis of TAM, and it proposes a theory which explains user attitudes towards technologies by investigating their perception of ease or difficulty of performing the particular behavior and social influence.
Published in Chapter: Trends of Factors and Theories in Health Information Systems Acceptance: 2002 – 2014 Review; From: Encyclopedia of E-Health and Telemedicine
Full Text Chapter Download: US $37.50 Add to Cart
Chapter 22
Reengineering Digital Education, Integrated Online and Traditional Learning, Shifting Paradigm of Blended Learning in Time and Post-Pandemic COVID-19
To predict an individual's intention to engage in a behavior at a specific time and place. The theory was intended to explain all behaviors over which people have the ability to exert self-control. The key component to this model is behavioral intent; behavioral intentions are influenced by the attitude about the likelihood that the behavior will have the expected outcome and the subjective evaluation of the risks and benefits of that outcome.
Published in Chapter: Reengineering Digital Education, Integrated Online and Traditional Learning, Shifting Paradigm of Blended Learning in Time and Post-Pandemic COVID-19; From: Handbook of Research on Education Institutions, Skills, and Jobs in the Digital Era
Full Text Chapter Download: US $37.50 Add to Cart
Chapter 32
A Corporate Social Capital View on E-HRM Implementation
A psychological theory about the link between attitudes and behavior. It holds that human action is guided by three kinds of considerations: own attitudes, normative expectations of others, and perceived control over the behavior.
Published in Chapter: A Corporate Social Capital View on E-HRM Implementation; From: Encyclopedia of Human Resources Information Systems: Challenges in e-HRM
Full Text Chapter Download: US $37.50 Add to Cart
Chapter 5
Perceived Corruption in the Process of the Entrepreneurial Intention: An Extension into the Ajzen's Theory of Planned Behaviour
Planned behavior is a model for predicting and understanding human behavior. It asserts that behavioral intentions, determined by a combination of three factors: ATT toward the behavior, SNs, and PBC, immediately determine behaviors.
Published in Chapter: Perceived Corruption in the Process of the Entrepreneurial Intention: An Extension into the Ajzen's Theory of Planned Behaviour; From: Concepts, Cases, and Regulations in Financial Fraud and Corruption
Full Text Chapter Download: US $37.50 Add to Cart
eContent Pro Discount Banner
InfoSci OnDemandECP Editorial ServicesAGOSR