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What is Transmedia Narrative

The Digital Folklore of Cyberculture and Digital Humanities
The narrative that takes place across multiple platforms and formats using current digital technologies. The concept was introduced by Henri Jenkins in his seminal work Convergence Culture. In transmedia narratives all media contribute to extend, expand, or enrich the initial narrative.
Published in Chapter:
Enlivening a Young Adult Novel on Instagram: Fostering Reading for Pleasure and Interest in Local History
Evangelia Efstratios Moula (Hellenic Open University, Greece)
Copyright: © 2022 |Pages: 18
DOI: 10.4018/978-1-6684-4461-0.ch009
This chapter presents action research based on the transformational design of a young adult novel (Υ.Α.) into an alternate reality game (ARG) on Instagram and its implementation as an extra-curricular activity. The Y.A. novel, The Deer of Rhodes, by K. Stoforos, was selected according to specific criteria, among which of major importance was the smooth integration of local history elements in it. The action research explored the relationship between students' participation in the activity and their attitudes toward literature, their acquisition of certain historical knowledge, and the strengthening of their computational thinking. The assessment of the action research was based on the monitoring of the students' engagement during the implementation, the recording of their performance in embedded tests, and the statistical analysis of their responses in the questionnaire that was handed out after the implementation.
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Heritage Storytelling
A narration across several media. Each piece of narrative through a given channel adds some new elements to the story.
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