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What is Trend Studies

Handbook of Research on Scholarly Publishing and Research Methods
Trend studies gather data from a particular population characterized by a specific variable, such as education level.
Published in Chapter:
Survey Research: Methods, Issues, and the Future
Ernest W. Brewer (University of Tennessee, USA), Geraldine Torrisi-Steele (Griffith University, Australia), and Viktor Wang (Florida Atlantic University, USA)
Copyright: © 2015 |Pages: 19
DOI: 10.4018/978-1-4666-7409-7.ch020
Abstract
Survey research is prevalent among many professional fields. Both cost-effective and time-efficient, this method of research is commonly used for the purposes of gaining insight into the attitudes, thoughts, and opinions of populations. Additionally, because there are several types of survey research designs and data collection instruments, the researcher has the flexibility to determine which methods will work best for his or her particular study. However, regardless of the method, the researcher must carefully select an excising instrument or construct the data collection instrument, as this is the key to a successful survey research study. This chapter defines survey research, outlines the basic structure for conducting such research, identifies some of the major challenges surrounding survey research and provides some recommendations, and provides some insights into the shape of survey research in the future.
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More Results
Conducting Survey Research in Education
Trend studies gather data from a particular population characterized by a specific variable, such as education level.
Full Text Chapter Download: US $37.50 Add to Cart
The Status of Digital Culture in Public Relations Research in Turkey: An Analysis of Published Articles in 1999-2017
This type of study reveals the current situation of a specific research subject in a specific field by focusing on research topics, methodological approach, theoretical framework, etc. about that research subject.
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