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What is UTAUT Model

Chapter 4
Mobile Devices and Smart Gadgets in Medical Sciences
UTAUT Model is the Unified Theory of Acceptance and Use of Technology that is used for explanation of user perception and acceptance behavior. ( Venkatesh et al., 2003 ).
Published in Chapter:
Virtual Reality in Medical Education
Ahmet B. Ustun (Bartin University, Turkey), Ramazan Yilmaz (Bartin University, Turkey), and Fatma Gizem Karaoglan Yilmaz (Bartin University, Turkey)
Copyright: © 2020 |Pages: 18
DOI: 10.4018/978-1-7998-2521-0.ch004
Abstract
The aim of this research is to examine student acceptance and use of virtual reality technologies in medical education. Within the scope of the research, a questionnaire consisting of 4 sub-dimensions and 21 items was developed by the researchers. This questionnaire consists of sub-dimensions of performance expectancy, effort expectancy, facilitating conditions, and social influence. The study was conducted on 421 university students who participated in courses and activities related to the use of virtual reality applications in medical education. The findings of the research demonstrated that the students' acceptance and use of virtual reality applications were high in medical education. Various suggestions were made for researchers and educators in accordance with the findings.
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Chapter 14
The Role of Blockchain in C2C E-Commerce Business Models
The Unified Theory of Acceptance and Use of Technology is a theory that explains why people accept and use technology, considering factors like usefulness, ease of use, social influence, and available resources.
Published in Chapter: The Role of Blockchain in C2C E-Commerce Business Models; From: Confronting Security and Privacy Challenges in Digital Marketing
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Chapter 12
Effect of Mobile Phone SMS on M-Health: An Analysis of Consumer Perceptions
The full name of UTAUT Model is Unified Theory of Acceptance and Use of Technology (UTAUT) ( Venkatesh et al., 2003 ) model. According to the UTAUT model, performance expectancy, effort expectancy, social influence, and facilitating conditions are the four potential constructs to explain user perception and acceptance behavior.
Published in Chapter: Effect of Mobile Phone SMS on M-Health: An Analysis of Consumer Perceptions; From: Handbook of Research on Cultural and Economic Impacts of the Information Society
Full Text Chapter Download: US $37.50 Add to Cart
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