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What is Vertical Hubs

Chapter 166
Encyclopedia of E-Commerce Development, Implementation, and Management
Virtual marketplaces that enable transactions between buyers and sellers, aggregate demand and supply, and enable price determination through a variety of mechanisms such as catalogs, real-time negotiation, and auctions.
Published in Chapter:
Microeconomic Aspects of E-Commerce
James E. Prieger (Pepperdine University, USA) and Daniel Heil (Hoover Institution, USA)
Copyright: © 2016 |Pages: 17
DOI: 10.4018/978-1-4666-9787-4.ch166
Full Text Chapter Download: US $37.50 Add to Cart
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