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What is Virtual Excavation

Encyclopedia of Business Analytics and Optimization
A systematic acquisition of digital trace data from virtual settlements using the archaeological paradigm. Virtual excavations for business intelligence are aimed at locating and follow the activities of an active group of participants who constitute a source of useful business intelligence rather than improving our understanding of past events.
Published in Chapter:
Excavating Business Intelligence from Social Media
Giannis Milolidakis (Technological Education Institute of Crete, Greece & Euromed Management, France), Demosthenes Akoumianakis (Technological Education Institute of Crete, Greece), Chris Kimble (Euromed Management, France & Université Montpellier II, France), and Nikolas Karadimitriou (Technological Education Institute of Crete, Greece)
Copyright: © 2014 |Pages: 12
DOI: 10.4018/978-1-4666-5202-6.ch084
Full Text Chapter Download: US $37.50 Add to Cart
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