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Dear Librarian,

I recommend the following IGI Global publication for our library:

Perceived Positioning of ‘Made in China': Perspective of Means-End Theory

Hashim Zameer (College of Economics and Management, Nanjing University of Aeronautics and Astronautics, Nanjing, China); Ying Wang (College of Economics and Management, Nanjing University of Aeronautics and Astronautics, Nanjing, China); Humaira Yasmeen (College of Economics and Management, Nanjing University of Aeronautics and Astronautics, Nanjing, China)

ISSN: 1947-9247|EISSN: 1947-9255

https://www.igi-global.com/article/perceived-positioning-of-made-in-china/185520

I recommend this publication for the following reasons (please check all that apply):

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