The study presents the results of the work undertaken to analyse constructs that make the companies adopt big data in the food industry towards the financial and market performance. Data was... Show More

The study presents the results of the work undertaken to analyse constructs that make the companies adopt big data in the food industry towards the financial and market performance. Data was collected from 300 food industry employees who work in vital roles in the company. Primary data was collected through a survey method and a theoretical model was tested. Technological—Organizational—Enviornmental (TOE) framework was adopted, and the factors were analysed using Smart PLS software. It reveals that trialability, observability, complexity, and top management support are having a greater influence on big data analytics (BDA) adoption. Furthermore, external support, uncertainty and insecurity, and organizational readiness are also identified to affect BDA adoption. The findings ascertain the impact of BDA on the financial performance and marketing performance of the organisations. Understanding the variables that affect BDA acceptability enables managers to take the appropriate steps for a successful deployment. The research aids BDA service providers in luring and spreading BDA in the food sector.

The objective is to propose the use of the business intelligence tool Microsoft Power BI to contribute to the best decision making in the digital services company; there are deficiencies in the ERP... Show More

The objective is to propose the use of the business intelligence tool Microsoft Power BI to contribute to the best decision making in the digital services company; there are deficiencies in the ERP integrator system currently used in the company, impairing decision-making in management and corresponding headquarters. The research is of an applied type, considering as a sample those involved in the operation of the ERP integrator system. The analysis of the ERP integrator and business intelligence Power BI software was used, obtaining as results that the use of ERP integrator stores a large magnitude of data that is not easily understandable, complex reading of reports, and lack of statistical graphs. Business intelligence Power BI was applied as a solution tool, obtaining tables designed with complete and correct data, extraction of tables for their subsequent relationship, and understandable statistical graphics; Power BI allows collaborators greater understanding when reading results.

Research on assessing a group's maturity in data-driven culture is rare and fragmented. This article investigates how maturity in data-driven culture can be assessed from a historical perspective. A... Show More

Research on assessing a group's maturity in data-driven culture is rare and fragmented. This article investigates how maturity in data-driven culture can be assessed from a historical perspective. A case study was done on how the Education Council evolved in analytics maturity and as a group during 2014-2023. The assessment showed that the Education Council experienced both successful progression of group development and usage of analytics, as well as regression in group development and analytics usage. The practical implications of the findings are that group leaders need to be aware of the interplay between analytics usage and group development when planning to improve their group's maturity in data-driven culture.