Is visual communication primarily contingent upon physical elements to be seen with the eye, or does visuality also extend into the imagination? Despite the progress of modernity since the... Show More

Is visual communication primarily contingent upon physical elements to be seen with the eye, or does visuality also extend into the imagination? Despite the progress of modernity since the Enlightenment, a different form of thinking exists that is predicated upon visual metaphors and mythic structures. Therefore, the purpose of this paper is to unfold the position of thinking visually to the realm of religious beliefs emanating from ancient oral cultures who often created connections of natural, rhetorical objects with the metaphysical through the mythic imagination. Throughout this paper, the author analyzes three ekphrastic texts concerning visions of God's glory at the Tabernacle, Jerusalem Temple, and in the person of Jesus within Judeo-Christian thought. This research will analyze such visual thinking through Biblical teachings that demonstrate various forms of ekphrasis (Grk. “speak out”) in which specific verbal descriptions represent interaction between physical and divine planes and thus contiguity.

The movie industry in India has a distinctive effect on their audience, which is rather unique when compared to the various influencing kinds of messages that are portrayed through different forms... Show More

The movie industry in India has a distinctive effect on their audience, which is rather unique when compared to the various influencing kinds of messages that are portrayed through different forms of media. Perceptual immediacy is often viewed in the audiences while they watch a movie or even when a spark is formed in their psyche just by the visuals that they see on a movie poster. And so, while creating a movie or even constructing a movie poster, the ability to make it relevant to the viewers is carefully considered by the creators of this medium. This paper aims to study whether Malayalam movie posters visually construct meaning and whether they can influence the financial success of a film. The sample for this research was three Malayalam movie posters: Pulimurugan, Kayamkulam Kochunni, and Lucifer. The methodological approach for this study was conducted by using Kress and van Leeuwen's visual social semiotic method.

This paper proposes an analysis of a sample of Greek cultural organizations' visual messages as polysemiotic, multimodal signs, in an attempt to examine the role of such messages for the... Show More

This paper proposes an analysis of a sample of Greek cultural organizations' visual messages as polysemiotic, multimodal signs, in an attempt to examine the role of such messages for the communication strategy of cultural organizations. The sample constitutes visual messages from three Greek cultural organizations, each representing a different type of performing art. These organizations are Greek National Theatre, the National Opera of Greece, and the International Short Film Festival in Drama. All messages included in the study are messages promoting specific cultural events and, simultaneously, the organization as a brand. Through morphological and semiotic analysis of the respective messages of the selected organizations, a series of issues are going to be examined, including the way cultural organizations' messages are composed and projected, their relevance to the specific organization, and the impact of messages both in promoting a cultural event and the organization's brand, as well as maintaining and developing an organization's audience.