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“Onaapo” vs. “One Factory”: A Critical Discourse Analysis of Ghanaian Political Campaign Lyrics (2012-2016)

“Onaapo” vs. “One Factory”: A Critical Discourse Analysis of Ghanaian Political Campaign Lyrics (2012-2016)

G. Edzordzi Agbozo, Mary Edward, Fatiatu Inusah
Copyright: © 2019 |Pages: 20
ISBN13: 9781522572954|ISBN10: 1522572953|ISBN13 Softcover: 9781522586388|EISBN13: 9781522572961
DOI: 10.4018/978-1-5225-7295-4.ch012
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MLA

Agbozo, G. Edzordzi, et al. "“Onaapo” vs. “One Factory”: A Critical Discourse Analysis of Ghanaian Political Campaign Lyrics (2012-2016)." Music and Messaging in the African Political Arena, edited by Uche T. Onyebadi, IGI Global, 2019, pp. 221-240. https://doi.org/10.4018/978-1-5225-7295-4.ch012

APA

Agbozo, G. E., Edward, M., & Inusah, F. (2019). “Onaapo” vs. “One Factory”: A Critical Discourse Analysis of Ghanaian Political Campaign Lyrics (2012-2016). In U. Onyebadi (Ed.), Music and Messaging in the African Political Arena (pp. 221-240). IGI Global. https://doi.org/10.4018/978-1-5225-7295-4.ch012

Chicago

Agbozo, G. Edzordzi, Mary Edward, and Fatiatu Inusah. "“Onaapo” vs. “One Factory”: A Critical Discourse Analysis of Ghanaian Political Campaign Lyrics (2012-2016)." In Music and Messaging in the African Political Arena, edited by Uche T. Onyebadi, 221-240. Hershey, PA: IGI Global, 2019. https://doi.org/10.4018/978-1-5225-7295-4.ch012

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Abstract

In this chapter, the authors investigated how ideological differences between the two main political traditions in Ghana manifested in their campaign lyrics. The authors diachronically interrogated the 2012 and 2016 campaign songs of the National Democratic Congress and the New Patriotic Party of Ghana using critical discourse analysis. The findings suggest that there are no clear manifestations of ideological differences between the two political traditions in their campaign songs. The songs had pragmatic themes that essentially dwelt on the lived socio-economic conditions of the voters. As such, these daily economic needs of the voters became the defining concerns in political campaign songs rather than ideological affinity.

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