Mass Communication Education: Using the Tenants of Social Entrepreneurship to Disrupt Social Equilibrium

Mass Communication Education: Using the Tenants of Social Entrepreneurship to Disrupt Social Equilibrium

ISBN13: 9781668475935|ISBN10: 1668475936|EISBN13: 9781668475942
DOI: 10.4018/978-1-6684-7593-5.ch014
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MLA

Adams, Anthony Troy. "Mass Communication Education: Using the Tenants of Social Entrepreneurship to Disrupt Social Equilibrium." Research Anthology on Approaches to Social and Sustainable Entrepreneurship, edited by Information Resources Management Association, IGI Global, 2023, pp. 277-287. https://doi.org/10.4018/978-1-6684-7593-5.ch014

APA

Adams, A. T. (2023). Mass Communication Education: Using the Tenants of Social Entrepreneurship to Disrupt Social Equilibrium. In I. Management Association (Ed.), Research Anthology on Approaches to Social and Sustainable Entrepreneurship (pp. 277-287). IGI Global. https://doi.org/10.4018/978-1-6684-7593-5.ch014

Chicago

Adams, Anthony Troy. "Mass Communication Education: Using the Tenants of Social Entrepreneurship to Disrupt Social Equilibrium." In Research Anthology on Approaches to Social and Sustainable Entrepreneurship, edited by Information Resources Management Association, 277-287. Hershey, PA: IGI Global, 2023. https://doi.org/10.4018/978-1-6684-7593-5.ch014

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Abstract

This chapter offers an enlivened mass communication education approach adaptive to traditionally taught, face-to-face, and hybrid delivery systems. Aimed at preparing students for active participatory and responsible global citizenship, this tripartite approach bridges mass communication and social entrepreneurship mediated through service-learning. The proposed teaching application encourages students to challenge status quo arrangements, provoke disruption, and promote societal change using disproportionality in school discipline, K-12, and challenges related to executive-level search committees and the failure to diversify college administrations as illustrations.

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