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MLA

Mandal, Pratap Chandra. "Marketing Information and Marketing Intelligence: Linkages With Customer Relationship Management." IJBSA vol.3, no.1 2022: pp.1-12. http://doi.org/10.4018/IJBSA.316235

APA

Mandal, P. C. (2022). Marketing Information and Marketing Intelligence: Linkages With Customer Relationship Management. International Journal of Business Strategy and Automation (IJBSA), 3(1), 1-12. http://doi.org/10.4018/IJBSA.316235

Chicago

Mandal, Pratap Chandra. "Marketing Information and Marketing Intelligence: Linkages With Customer Relationship Management," International Journal of Business Strategy and Automation (IJBSA) 3, no.1: 1-12. http://doi.org/10.4018/IJBSA.316235

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Marketing Information and Marketing Intelligence: Linkages With Customer Relationship Management

International Journal of Business Strategy and Automation (IJBSA)

The International Journal of Business Sciences and Automation (IJBSA) provides a timely and in-depth analysis of globalization and the development of knowledge about the strategy of profit organizations with a global and interdisciplinary approach. Information and information technologies are comprehensive resources for the formulation of the strategy of organizations, academics, and professionals. This journal has a wealth of valuable research on theories and practices that underpin business and the successful management of organizations.
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