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Electronic Commerce in China: Can We Wake Up the Giant?

Electronic Commerce in China: Can We Wake Up the Giant?

Hongxiu Li
Copyright: © 2009 |Pages: 18
ISBN13: 9781605661001|ISBN10: 1605661007|ISBN13 Softcover: 9781616926250|EISBN13: 9781605661018
DOI: 10.4018/978-1-60566-100-1.ch016
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MLA

Li, Hongxiu. "Electronic Commerce in China: Can We Wake Up the Giant?." Emerging Markets and E-Commerce in Developing Economies, edited by Kamel Rouibah, et al., IGI Global, 2009, pp. 331-348. https://doi.org/10.4018/978-1-60566-100-1.ch016

APA

Li, H. (2009). Electronic Commerce in China: Can We Wake Up the Giant?. In K. Rouibah, O. Khalil, & A. Hassanien (Eds.), Emerging Markets and E-Commerce in Developing Economies (pp. 331-348). IGI Global. https://doi.org/10.4018/978-1-60566-100-1.ch016

Chicago

Li, Hongxiu. "Electronic Commerce in China: Can We Wake Up the Giant?." In Emerging Markets and E-Commerce in Developing Economies, edited by Kamel Rouibah, Omar E. M. Khalil, and Aboul Ella Hassanien, 331-348. Hershey, PA: IGI Global, 2009. https://doi.org/10.4018/978-1-60566-100-1.ch016

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Abstract

This chapter introduces the four sets of prerequisites for successful electronic commerce (e-commerce) development, including national factors, related and supporting industries, firm strategy, structure and rivalry factors and demand conditions. It introduces the present condition of e-commerce development in China and explores the four sets of prerequisites in China. It aims to find the influential factors which impede e-commerce development in China. In this chapter, a four-level approach is taken, in accordance with the four sets of prerequisites of e-commerce development. The four aspects are mirrored against the current situation in China, and some suggestions are put forward on the four aspects. Understanding the e-commerce development in China based on the four sets of prerequisites of e-commerce development can offer some guidance to less developed countries, which have the similar conditions in their e-commerce development.

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