MLA
Sasser, Sheila, et al. "Marketing in an Interactive World: The Evolving Nature of Communication Processes Using Social Media." Digital Arts and Entertainment: Concepts, Methodologies, Tools, and Applications, edited by Information Resources Management Association, IGI Global, 2014, pp. 1523-1545. https://doi.org/10.4018/978-1-4666-6114-1.ch076
APA
Sasser, S., Kilgour, M., & Hollebeek, L. D. (2014). Marketing in an Interactive World: The Evolving Nature of Communication Processes Using Social Media. In I. Management Association (Ed.), Digital Arts and Entertainment: Concepts, Methodologies, Tools, and Applications (pp. 1523-1545). IGI Global. https://doi.org/10.4018/978-1-4666-6114-1.ch076
Chicago
Sasser, Sheila, Mark Kilgour, and Linda D. Hollebeek. "Marketing in an Interactive World: The Evolving Nature of Communication Processes Using Social Media." In Digital Arts and Entertainment: Concepts, Methodologies, Tools, and Applications, edited by Information Resources Management Association, 1523-1545. Hershey, PA: IGI Global, 2014. https://doi.org/10.4018/978-1-4666-6114-1.ch076
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