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Web Mining for the Integration of Data Mining with Business Intelligence in Web-Based Decision Support Systems

Web Mining for the Integration of Data Mining with Business Intelligence in Web-Based Decision Support Systems

Marcos Aurélio Domingues, Alípio Mário Jorge, Carlos Soares, Solange Oliveira Rezende
Copyright: © 2015 |Pages: 23
ISBN13: 9781466664777|ISBN10: 1466664770|EISBN13: 9781466664784
DOI: 10.4018/978-1-4666-6477-7.ch007
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MLA

Domingues, Marcos Aurélio, et al. "Web Mining for the Integration of Data Mining with Business Intelligence in Web-Based Decision Support Systems." Integration of Data Mining in Business Intelligence Systems, edited by Ana Azevedo and Manuel Filipe Santos, IGI Global, 2015, pp. 120-142. https://doi.org/10.4018/978-1-4666-6477-7.ch007

APA

Domingues, M. A., Jorge, A. M., Soares, C., & Rezende, S. O. (2015). Web Mining for the Integration of Data Mining with Business Intelligence in Web-Based Decision Support Systems. In A. Azevedo & M. Santos (Eds.), Integration of Data Mining in Business Intelligence Systems (pp. 120-142). IGI Global. https://doi.org/10.4018/978-1-4666-6477-7.ch007

Chicago

Domingues, Marcos Aurélio, et al. "Web Mining for the Integration of Data Mining with Business Intelligence in Web-Based Decision Support Systems." In Integration of Data Mining in Business Intelligence Systems, edited by Ana Azevedo and Manuel Filipe Santos, 120-142. Hershey, PA: IGI Global, 2015. https://doi.org/10.4018/978-1-4666-6477-7.ch007

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Abstract

Web mining can be defined as the use of data mining techniques to automatically discover and extract information from web documents and services. A decision support system is a computer-based information system that supports business or organizational decision-making activities. Data mining and business intelligence techniques can be integrated in order to develop more advanced decision support systems. In this chapter, the authors propose to use web mining as a process to develop advanced decision support systems in order to support the management activities of a website. They describe the web mining process as a sequence of steps for the development of advanced decision support systems. By following such a sequence, the authors can develop advanced decision support systems, which integrate data mining with business intelligence, for websites.

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