Exploring Ethics in Innovation: The Case of High-Fructose Corn Syrup

Exploring Ethics in Innovation: The Case of High-Fructose Corn Syrup

Leticia Antunes Nogueira, Tadeu Fernando Nogueira
ISBN13: 9781466681958|ISBN10: 1466681950|EISBN13: 9781466681965
DOI: 10.4018/978-1-4666-8195-8.ch063
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MLA

Nogueira, Leticia Antunes, and Tadeu Fernando Nogueira. "Exploring Ethics in Innovation: The Case of High-Fructose Corn Syrup." Business Law and Ethics: Concepts, Methodologies, Tools, and Applications, edited by Information Resources Management Association, IGI Global, 2015, pp. 1273-1307. https://doi.org/10.4018/978-1-4666-8195-8.ch063

APA

Nogueira, L. A. & Nogueira, T. F. (2015). Exploring Ethics in Innovation: The Case of High-Fructose Corn Syrup. In I. Management Association (Ed.), Business Law and Ethics: Concepts, Methodologies, Tools, and Applications (pp. 1273-1307). IGI Global. https://doi.org/10.4018/978-1-4666-8195-8.ch063

Chicago

Nogueira, Leticia Antunes, and Tadeu Fernando Nogueira. "Exploring Ethics in Innovation: The Case of High-Fructose Corn Syrup." In Business Law and Ethics: Concepts, Methodologies, Tools, and Applications, edited by Information Resources Management Association, 1273-1307. Hershey, PA: IGI Global, 2015. https://doi.org/10.4018/978-1-4666-8195-8.ch063

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Abstract

This chapter challenges the view of innovation as synonymous to improvement, which underlies much of the current business paradigm. It debates the presence of the ethical element in innovation processes by presenting the case study of high-fructose corn syrup, a product innovation widely used in the food industry. An argumentative analysis is conducted upon the case, taking into account the perspective of the different stakeholders. The main message of this chapter is that innovations have an inherent ethical dimension and that, for them to serve important societal purposes, it is imperative for the ethical dimension to be considered by different actors in the system.

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