MLA
Sasser, Sheila, et al. "Marketing in an Interactive World: The Evolving Nature of Communication Processes Using Social Media." Social Media and Networking: Concepts, Methodologies, Tools, and Applications, edited by Information Resources Management Association, IGI Global, 2016, pp. 2027-2050. https://doi.org/10.4018/978-1-4666-8614-4.ch093
APA
Sasser, S., Kilgour, M., & Hollebeek, L. D. (2016). Marketing in an Interactive World: The Evolving Nature of Communication Processes Using Social Media. In I. Management Association (Ed.), Social Media and Networking: Concepts, Methodologies, Tools, and Applications (pp. 2027-2050). IGI Global. https://doi.org/10.4018/978-1-4666-8614-4.ch093
Chicago
Sasser, Sheila, Mark Kilgour, and Linda D. Hollebeek. "Marketing in an Interactive World: The Evolving Nature of Communication Processes Using Social Media." In Social Media and Networking: Concepts, Methodologies, Tools, and Applications, edited by Information Resources Management Association, 2027-2050. Hershey, PA: IGI Global, 2016. https://doi.org/10.4018/978-1-4666-8614-4.ch093
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